Society of Women Engineers reaches out to communities to attract more members, potential members, employers, even middle-schoolers Middle-school girls build a structure at a WE Local meeting in San Jose, Calif. Even as huge show organizers such as PMMI have success putting on more regional shows, the $18 million-revenue Society of Women Engineers is going one step further. RELATED NEWS There's no business like the evolving trade show businessCoffee group grows greener meetingsSecurity, workforce concerns among events industry trends The professional society is moving from regional events to more targeted local ones to boost engagement with members and potential members,… Read More